NOM & Bishop Sal in new group to attack equality

Jeremy Hooper at NOM Exposed has found that NOM, its ardent defender, Salvatore Cordileone, Roman Catholic Archbishop of San Francisco, and a spattering of other  anti-gay activists have formed "The Princeton Group" to plot their efforts to stop the advance of equality and play up this whole religious freedom meme

over in Princeton, NJ, Maggie Gallagher (NOM cofounder and past president), Robert George (NOM cofounder and chairman emeritus), Brian Brown (current NOM president), John Eastman (NOM's current board chair), and a number of other individuals who were responsible for creating NOM back then (like founding board members Luis Tellez and Chuck Stetson, for instance) and are responsible for maintaining NOM now (like Sean Fieler, a key funder, and Diego Von Stauffenberg, NOM's current development director) were holding a secret, invite-only meeting focused on "developing and deploying an action plan to protect marriage and preserve religious liberties." It certainly seems like some sort of secret, shadowy version of NOM (Super NOM?) is going on behind the scenes.

Is this the post-NOM identity, to continue to attack equality?  Is this a cynical way to rebrand to keep the money flowing?  Do they honestly think they can hold back the tide?

Incidentally, Abp Cordileone is going to speak at NOM's anti-gay rally tomorrow.